What do Michael Porter, Clay Christensen and Warren Buffet all have in common? They are all thought leaders within their respective industries who have used their intellectual prowess to climb to the top. But what exactly is a thought leader? Not even Webster’s Dictionary has a definition for it. In an effort to further demystify the term, Stern + Associates Group Vice President Ned Ward, who works with many thought leaders, provides his take on what it is and how it can be leveraged to build business growth and strengthen brand awareness.